Back Bone is a full service business consultancy and AI implementation partner. We get inside how your business runs, find what holds it back, then build the strategy, systems and intelligence that move it forward.
Strategy. Marketing. Sales. Systems. Security. AI that empowers your people, never replaces them.
Our goal has never been fewer staff. It is the same staff, freed from the repetitive work that eats their week, and pointed at the work that actually grows the business: customers, ideas, relationships, decisions. When the busywork goes to the machines, your people finally get to do what you hired them for.
Most firms lead with a tool. We lead with a diagnosis. We learn how your business actually operates, find where time and money leak, then build the strategy, systems and intelligence that fix it. We train your people, and we stay until the change is live and your team owns it.
Everything a modern business needs to run sharper, sell more and stay secure. Select a pillar to see what is inside.
Pick a department. These are the kinds of changes we build first for businesses like yours, and they are only the beginning.
America's biggest companies have already run this play: bring in the strategists, build in the AI, and hand the hours back to their people. The publicly reported results speak for themselves.
Their COIN system reads commercial loan agreements in seconds, work that once consumed 360,000 hours of skilled staff time a year, and cut compliance errors by around 80% along the way.
ORION, their AI route optimiser, evaluates over 200,000 route options per driver per day, saving around 10 million gallons of fuel a year.
Erica for Employees answers IT and HR questions instantly and is used by 95% of the bank's 213,000 people. The client version has passed 3 billion interactions, answering most questions in under a minute.
Deep Brew, their AI platform, handles personalisation, smarter rostering and inventory, lifting engagement and cutting overstock by around 30% in the US.
Figures as publicly reported by each company and independent coverage. Results vary by business; that is why we start with a diagnosis, not a promise.
We read your business end to end and find where the biggest, fastest gains are hiding.
We prioritise the highest return moves and agree a clear, costed roadmap you own.
We implement the strategy, systems, marketing and AI, doing the work with you, not to you.
We train your team and tune the change so it holds long after we step back.
Decades leading a complex, multi site operation. We understand owners because we have been one.
Most firms advise or build. We do both, so nothing gets lost in the handover.
We talk in revenue, time saved and better decisions. The result is the only scorecard.
We do not bolt on a tool and leave. We embed the change and hand your team the controls.
A business strategist who reads any business fast, and a marketing and systems lead who makes the change real.
More than 40 years in finance, operations and business growth, built leading one of Australia's foremost hospitality and events groups. Marie reads a business quickly, finds the high impact changes, and earns the trust of the owners she works with.
Eighteen years in marketing, brand and technology, turning strategy into measurable results across many industries. Romeo builds the systems, marketing and AI that bring the plan to life, and makes new tools easy for a team to adopt.
Start with our Initial Discovery Form, built around your industry. Pick your field, answer questions written for how your business actually runs, and we walk into our first call already understanding you.
Choose your industry and answer questions that speak your language, from covers and rosters to matters and claims. The more you share, the more useful our first conversation will be.
Choose your industry